MEET THE TEAM
At the heart of Kraken Athletics is a team of dedicated, passionate professionals who breathe life into the brand every day:
Heather Lausche
CMO
Heather is the Chief Marketing Officer at Kraken Athletics, spearheading the brand's vibrant presence in the athletic apparel space. With an innate flair for understanding market trends and consumer behavior, Heather crafts compelling campaigns that resonate. Under their strategic vision, Kraken Athletics has carved a niche, blending authenticity with innovation in every marketing move.
Liam Barrett
CEO
Liam, CEO of Kraken Athletics, seamlessly balances college life with pioneering a fresh, innovative athletic apparel brand. With a passion for quality and style, Liam has rapidly transformed Kraken Athletics into a favorite among fitness aficionados, championing a blend of functionality and modern design.
Kevin Barrett
CTO
Kevin Barrett, as the Chief Technology Officer of Kraken Athletics, brings a dynamic blend of technical expertise and a passion for fitness to the company. With a degree in Computer Science and a track record of driving innovation, he is the driving force behind Kraken Athletics' digital transformation. His visionary approach to fitness technology ensures that Kraken Athletics remains at the forefront of the industry. Kevin's commitment to merging technology with lifting creates cutting-edge solutions for athletes and fitness enthusiasts, making him an essential leader for a brand that is not only about fitness but also a workout brand.
Vicki Barrett
COO
Vicki, serves as the Chief Operating Officer at Kraken Athletics, bringing meticulous operational prowess to the team. Balancing innovation with efficiency, Vicki ensures that Kraken delivers not just top-tier athletic apparel but also an unparalleled customer experience. Behind the scenes of the brand's rapid growth, Vicki's dedication to streamlined processes and hands-on leadership propels Kraken Athletics forward.
